Google launched the positioning title function final October for cellular and final March for desktop search. Do you know that generally Google won’t present a website’s website title in search if it would not have sufficient confidence within the title?
Google’s Search Liaison, Danny Sullivan, posted within the Google Webmaster Assist boards telling one website proprietor that his website title won’t be displaying for that purpose. He wrote, “I do see the markup.” “We’d not be displaying it and as an alternative a URL as a result of we do not have sufficient confidence within the title. Which may change over time,” he added.
In case you take a look at the assist documentation, Google does say that the URL might be displayed as an alternative of website title generally. When? It says, “If Search is not capable of confidently decide a website title based mostly on your property web page’s metadata and different indicators, the abbreviated URL could also be displayed as an alternative. Double-check that the positioning title meets the content material tips and is applied appropriately with structured information.”
Here’s a screenshot:
Google has been having some points with website names because it launched, asking SEOs for suggestions after which pushing out a repair for some website names however the points linger on for a lot of.
Discussion board dialogue at Google Webmaster Assist.
