
Edgar Cervantes / Android Authority
TL;DR
- X CEO Linda Yaccarino spoke to CNBC in regards to the purpose behind Twitter’s identify change.
- She revealed that the platform will quickly acquire options like video calling and peer-to-peer funds.
X, previously referred to as Twitter, staged the most important, boldest model revamp we’ve seen in latest occasions. Many have criticized the platform’s rechristening, amongst different questionable modifications underneath Elon Musk’s management. Now, Twitter’s newly-appointed CEO Linda Yaccarino has opened up about why the corporate determined to undo years of legacy branding and name Twitter ‘X.’
“Take into consideration what’s occurred for the reason that acquisition,” Yaccarino advised CNBC in an interview. “Experiences and evolution into long-form video and articles, subscribe to your favourite creators, who are actually incomes an actual residing on the platform.”
X customers will quickly be capable to make video calls
She revealed that X customers will quickly be capable to make video chat calls on the platform. Musk spoke about this earlier than, however Yaccarino confirmed that X can be planning to allow peer-to-peer funds.
“The rebrand represented actually a liberation from Twitter,” she stated. “When you keep Twitter, otherwise you keep no matter your earlier model is, change tends to be solely incremental,” she added.
Yaccarino stated that the corporate determined to shed the identify Twitter and undertake the X branding due to all of the upcoming modifications to the platform and the infrastructure enhancements. Do you purchase that clarification?