Samsung reveals new analysis demonstrating customers’ newest wishes for expertise within the dwelling
Samsung Electronics at this time showcased its newest improvements for the linked dwelling. Throughout its IFA 2023 press convention, the corporate highlighted its imaginative and prescient for SmartThings is to allow customers throughout Europe to prioritise the subjects they care about — from saving vitality, growing safety and entry to nice leisure to creating their on a regular basis lives extra environment friendly. The ever-growing SmartThings ecosystem permits its 285 million customers to adapt and personalise their houses to go well with their wants, seamlessly connecting and controlling a number of home equipment and units by way of one app.
Samsung’s presence at IFA 2023 comes as the corporate shares new client analysis, carried out throughout Europe to grasp evolving wants for expertise within the dwelling.1
“Samsung is keen about connecting our customers to the individuals, locations and pastimes that matter most to them,” stated Benjamin Braun, Chief Advertising and marketing Officer, Samsung Europe. “We’ll proceed to benefit from the probabilities supplied by the newest improvements in expertise to verify the SmartThings ecosystem grows and develops in a manner that enables individuals to make much more of the connections that matter.”
Enhancing the At-House Expertise
The SmartThings app permits customers to regulate their houses from anyplace, serving to them to take pleasure in seamless leisure in addition to conserving them protected. Throughout Europe, our houses proceed to be extra vital than ever as they play a number of roles every day — from places of work to locations for rest and leisure. Seven in ten customers (71%) agree that expertise has a constructive influence on their on a regular basis residing, together with how they work together with their family and friends, how they conduct their chores and the way they take pleasure in their hobbies.¹
Now, these with a ardour for meals can totally join themselves to the enjoyment of cooking and consuming with Samsung Meals, the brand new all-in-one app for recipe looking out, saving and sharing, meal planning, cooking and grocery buying. Introduced on the press convention, Samsung Meals is accessible in 104 nations and eight languages and places the world’s meals information at customers’ fingertips, empowering them to make the meals, well being and cooking choices which can be proper for them. It additionally connects to customers’ kitchens, immediately sending the correct time and temperature to their appropriate Samsung oven. With greater than 160,000 recipes, there’ll at all times be one thing new to prepare dinner.
By the top of the yr, utilizing Meals AI, Samsung Meals will present personalised recipes reflecting customers’ dietary necessities, similar to changing recipes right into a vegan model in just some faucets. In an extra enhancement due later this yr, it would hyperlink with Samsung Well being so tailor-made meal plans could be tailored to go well with preferences and dietary necessities, in addition to assist customers in reaching their well being targets. In 2024, utilizing Imaginative and prescient AI expertise, Samsung Meals will use photographs taken of meals to verify dietary info, recognise elements and advocate the perfect recipes to make use of them in.
Because the primary TV model for 17 years in a row,2 Samsung has an unrivalled dedication to leisure. It has accomplished its tremendous display line up with the launch of the 98” Neo QLED 8K and 4K Q80C and plans to convey its full vary of Micro LED screens to Europe by the top of the yr, providing unbelievable distinction and jaw-dropping element that locations viewers in the midst of the motion whether or not gaming or watching movies.
To have a good time Disney’s 100th anniversary, Samsung has introduced the launch of The Body — Disney100 Version. That includes an unique bezel within the Disney 100 signature platinum silver metallic and a novel Mickey Mouse impressed Disney distant. It additionally comes with 100 items of iconic artwork from Walt Disney Animation Studios, Pixar Animation Studios, Marvel, Lucasfilm and Nationwide Geographic, in addition to basic photographs of Mickey, Minnie, Woody, Cinderella and plenty of others. Customers may show their household photographs for a magical dwelling setting.
Additionally introduced on the press convention was the worldwide launch of The Freestyle 2nd Gen. This versatile, transportable projector delivers a giant display expertise wherever the consumer chooses — even on the ceiling. The Sensible Edge Mixing function affords panorama and portrait display experiences, that means two Freestyle 2nd Gen projectors could be paired to present a 160” panoramic and 120” vertical viewing expertise. What’s extra, with full entry to the Samsung Gaming Hub, customers of the Freestyle 2nd Gen can benefit from the greatest video games from Samsung’s streaming companions.
In partnership with Xbox and Bethesda Softworks, this now contains Starfield, the gorgeous, next-generation role-playing sport set amongst the celebs. Playable by way of the Samsung Gaming Hub with an Xbox Sport Go Final membership, with out the necessity for a console.
Taking Small Steps for Our Planet
Samsung is dedicated to growing services that assist individuals get monetary savings and take steps in direction of a greater planet. These subjects are excessive on the agenda for customers too, over three quarters (77%) say they search out tech merchandise that save vitality — not solely to save cash, however for the good thing about the setting too.4 Two-thirds (67%) additionally think about it vital that their subsequent equipment can hook up with an app that enables them to observe and scale back their vitality consumption.4
With vitality costs growing throughout Europe,3 72% of these requested are involved about the price of working home equipment of their dwelling.4 To assist fight this, SmartThings Vitality will help customers optimise the vitality used throughout their home equipment to go well with their wants and decrease utilization. For instance, AI Vitality Mode in SmartThings Vitality lets you monitor and scale back your washer’s vitality use by as much as 70%5 through the use of Ecobubble to scrub with cool water as a substitute of heat.
Samsung has additionally partnered with world ocean conservation organisation Ocean Clever and attire maker Patagonia to seek out options to the problem of microfiber shedding. The Much less Microfiber™ Filter is an exterior washer filter that cuts as much as 98% of microplastic emissions from laundry cycles.6 Talking at IFA, Charlie Cox, Supervisor of Microplastic Options at Ocean Clever stated, “By means of our collaboration with Samsung and Patagonia, Ocean Clever is proud to have proven a manner for trade to play its half in stemming the move of microfibers into the ocean. By means of improvements just like the Much less Microfiber™ Filter, we are able to empower people to cut back their microfiber footprint at dwelling. It’s a easy, on a regular basis resolution that our oceans will thank us for.”
Heating applied sciences like warmth pumps signify a quickly rising market, and Samsung is on the forefront of this progress. Its modern good air supply warmth pumps have seen an unprecedented 97% progress in gross sales since 2022.7 These work with home sizzling water tanks or with Samsung’s ClimateHub, to make your own home snug all yr spherical, regardless of the climate. They’ll additionally hook up with the SmartThings ecosystem, so their vitality use could be monitored and tailor-made to the consumer’s most well-liked setting.8 The most recent addition to its vary of excessive temperature monobloc warmth pump options, the EHS Mono R290, launches in September.
Samsung’s journey is consistently evolving because it goals to design expertise that helps individuals profit from their day whereas taking small steps to cut back our environmental influence. The Galaxy Z Flip59 and Z Fold510 and the Galaxy Tab S9 collection11 function a wide range of recycled supplies, together with recycled aluminium, glass and plastics sourced from ocean-bound discarded fishing nets, water barrels and PET bottles. Even the Galaxy Watch6 collection incorporate post-consumer recycled plastics. All of those Galaxy improvements are available in packaging containers made utilizing recycled paper materials.12
Holding Your House Safe
Samsung understands the reassurance that good expertise can present throughout the generations. Safety was an rising theme from the analysis carried out. Watching their dwelling whereas they aren’t there (54%), feeling safer when dwelling alone (39%) and conserving their household protected when they’re out of the home (39%) are seen as the important thing security advantages of good expertise.13
The SmartThings ecosystem features a vary of companions who’re dedicated to serving to individuals maintain their houses and family members protected. This now contains Yale, a number one model in dwelling safety. The Yale Linus® Sensible Lock and the brand new Sensible Opener for Gate & Storage allow doorways and gates to be locked remotely by way of the app to make sure peace of thoughts for all relations.
Unlocking the Future By means of Sensible Expertise
Samsung is invested in a future constructed across the potentialities that expertise can unlock. One space it goals to make a distinction is in making the expertise for good houses extra simply accessible. The analysis reveals 1 / 4 of Europeans think about the inclusion of good expertise to be a key issue within the desirability of their subsequent dwelling and over three quarters of respondents stated totally useful good houses are interesting (77%).12
Understanding this, Samsung is working to make these potentialities a actuality and it believes within the energy of collaboration relating to driving this imaginative and prescient ahead. By partnering with ABB Sensible Buildings and SMA, one of many world’s main suppliers of photovoltaic and storage system expertise, it hopes to attach individuals extra carefully to their houses by embedding the probabilities of good expertise into homes earlier than they’re purchased. By integrating ABB and SMA merchandise into SmartThings Vitality, houses can turn out to be even safer, smarter and extra sustainable. For instance, the flexibility to run home equipment on the optimum time, monitoring vitality use to regulate consumption primarily based on vitality costs and utilization patterns and optimising vitality use primarily based on photo voltaic manufacturing.
1 Carried out together with Opinium amongst 2,500 adults from the U.Ok., France, Germany, Spain and Italy. Polled between the twenty eighth of July and the first of August 2023.
2 Samsung TV has been ranked No.1 promoting TV Model for 17 consecutive years by Omdia.
3 GreenMatch. https://www.greenmatch.co.uk/weblog/energy-prices-europe.
4 Carried out together with Opinium amongst 2,500 adults from the U.Ok., France, Germany, Spain and Italy. Polled between the twenty eighth of July and the first of August 2023.
5 Based mostly on inner testing on the WW11BB944AGB mannequin on a Cotton 40 levels wash with the AI Vitality Mode turned on (lowering the temperature) in comparison with not utilizing AI Vitality Mode. AI Vitality Mode can solely be operated at 40 levels or decrease.
6 Captures roughly 89-98%; laboratory examined utilizing 2kg artificial material load within the WW90T734DWH, WF24A9500KW, washer.
7 In comparison with 2022 Jan – Aug gross sales.
8 SmartThings is accessible on Android and iOS units. A Wi-Fi connection and a Samsung account are required. Some fashions require a separate Wi-Fi package to attach SmartThings.
9 Galaxy Z Flip5: 15 machine elements that function a minimal of 10% post-consumer recycled materials plastic, a minimal of 28% pre-consumer recycled aluminium, or Corning® Gorilla® Glass Victus® 2 with a mean of twenty-two% pre-consumer recycled content material. These elements embody Quantity Key Bracket, Speaker Module (Higher & Decrease), Rear High, Show Connector Cap, FPCB RF Cable Bracket, Rear Mid, Case Entrance (Primary), Case Entrance (Sub), Quantity Key, Finger Key Bracket, Receiver Deco, Connector to Connector Holder, SIM Tray, Sub Window, Again Glass.
10 Galaxy Z Fold5: 15 machine elements that function a minimal of 10% post-consumer recycled materials plastic, a minimal of 28% pre-consumer recycled aluminium, or Corning® Gorilla® Glass Victus® 2 with a mean of twenty-two% pre-consumer recycled glass. These elements embody Quantity Key FPCB Bracket, High Speaker Module (Higher & Decrease), Backside Speaker Module (Higher & Decrease), Cowl Show Connector, Case Entrance (Primary), Case Entrance (Sub), Antenna (Sub), Antenna (Primary), Quantity Key, Finger Key Bracket, SIM Tray, Connector to Connector Holder, Digicam Deco (High & Backside), Sub Window, Again Glass.
11 Galaxy Tab S9 Extremely: 17 machine elements that function a minimal of 10% post-consumer recycled materials plastic, a minimal of 30% pre-consumer recycled aluminium, or pre-consumer recycled aluminium and Corning® Gorilla® Glass 5 with a minimal of 10% pre-consumer recycled content material. These elements embody Cable Holder Mid, Deco Pen Charger, High-left Speaker Module, High-right Speaker Module, Backside-left Speaker Module, Backside-right Speaker Module, Case Rear, Case Bracket, Key Bracket, PCB Assist High, PCB Assist Mid, Cable Holder Backside, SIM Tray, Quantity Key, Facet Key, Digicam Deco, Primary Window.
12 100% recycled paper is used within the following packaging elements: the Product Packaging Unit Field, Cowl Protector, Guide Field, Guide Pad and DLC Band.
13 Carried out together with Opinium amongst 2,500 adults from the U.Ok., France, Germany, Spain and Italy. Polled between the twenty eighth of July and the first of August 2023.
