Google’s John Mueller provided recommendation about the usage of Google Websites for website positioning, downplaying the usefulness of Google Websites for website positioning.
Google Websites
Google Websites is an internet site creation service provided at websites.google.com/new with a signed-in Google account.
The positioning is hosted web site builder that’s free and revealed below a websites.google.com area though one can choose to make use of an precise area identify.
Google Websites Pages Not Being Listed
The particular person asking the query was involved as a result of their Google Websites webpages weren’t getting listed by Google.
That is the query that was requested and that John Mueller learn out loud:
“There was a query submitted in French, which mainly asks why the pages of my Google Websites web site aren’t being listed correctly.”
Google Websites Pages Can Be Listed By Google
Google’s John Mueller first confirmed that URLs on Google Websites could be listed.
Mueller answered:
“It’s nice to get questions in different languages.
Taking a step again, web sites created on Google Websites can and do get listed in Google Search.
Nonetheless, the URLs utilized in Google Websites are a bit exhausting to trace because the public model could be completely different from the URL you see when logged in.”
Google Websites Not Best For website positioning
Mueller continued his reply by downplaying the website positioning qualities of Google Websites.
He continued:
“To be blunt, whereas it’s technically indexable, it’s not very best for website positioning functions, and could be advanced for monitoring in Search Console.
If website positioning is your main consideration, it may be worthwhile to discover different choices and test the professionals and cons earlier than committing.”
Mueller subsequent suggested utilizing an precise area identify and listed the the reason why that was preferable over the default websites.google.com area.
He defined:
“For efficiency monitoring in Search Console, you would additionally use your individual area identify for the Google Websites content material.
Utilizing your individual area identify makes it simpler emigrate, do you have to select to take action, and means that you can confirm possession of the entire area for Search Console.”
Google Websites Are In style With Spammers
The Google Websites service is common with hyperlink spammers who create hyperlinks on Google subdomains in a tactic known as “Google Stacking.”
The concept behind Google Stacking is that spammers create a web page of hyperlinks on Google Sheets, Google Docs, and so on. after which interlink all of them from a Google Websites.
Google Stacking is a primarily based on the mistaken perception that there’s “authority” and “belief” in Google subdomains that’s transferred over to the spammer websites by hyperlinks.
After all, that’s wishful pondering.
There’s no such factor utilized by Google known as “belief” or “authority” that will get transferred from one website to a different by hyperlinks.
In one other Workplace Hours session, John Mueller defined what the deal is about belief:
“I don’t suppose we now have like a belief issue that we are able to have a look at and say, oh belief is at (I don’t know) 9 of out of twelve or no matter quantity you’d have there.
…There aren’t any metrics particularly for that.”
It doesn’t matter if the hyperlinks are on Google Docs, there isn’t a “belief” issue that will get transferred, it merely doesn’t exist.
Given how common the “stacking” apply is, it’s a bit ironic {that a} Googler publicly says that Google Websites are “not very best for website positioning functions” and recommends wanting elsewhere if website positioning is a priority.
Watch the Google Workplace Hours phase on the 3:17 minute mark:
