Apple is anticipated to take the wraps off the brand new iPhone 15 vary at an occasion in September 2023. On the similar time, we’ll doubtless see new Apple Watches and presumably different new merchandise as effectively. Right here’s all the things you might want to know.
Replace 08/09/23: The iPhone 15 occasion will doubtless be prerecorded.
When is Apple’s iPhone occasion?
In 2022 Apple’s September occasion was held on Wednesday, September 7. That is an earlier date than the annual iPhone occasion has been held in recent times—for instance, in 2021 the occasion was held on Tuesday, September 14, and in 2020 it was even later, however 2020 was an uncommon 12 months as a result of Covid-19.
Apple hasn’t but introduced the occasion date, however we count on it to fall across the starting of September, with September 12 or 13, 2023 trying most probably. September 6 and seven are additionally possible dates however we’re listening to that the iPhone launch may be delayed this 12 months, so it appears unlikely that Apple will maintain an occasion that early.
We’re more likely to discover out the information in late August. In 2022 Invites have been despatched out on August 24. In earlier years we’ve got realized that Apple Retailer staff have been warned of a “main new product launch” on a particular date in September and never allowed to e book break day.
In keeping with 9to5Mac, a number of carriers are telling staff to not take off September 13 as a result of a serious announcement. It is sensible as a date for the occasion, although preorders are sometimes not accessible till Friday (which might be September 15). Mark Gurman from Bloomberg additionally thinks the occasion can be held that week, although he says Apple is leaning towards Tuesday, September 12.
What time will the iPhone occasion begin?
One factor we might be fairly positive about is that the Apple Occasion begin time can be 10 a.m. in California. Right here’s what that interprets to in different nations all over the world:
- U.S.: 10 a.m. (PDT), 11 a.m. (MDT), 12 p.m. (CDT), 1 p.m. (EDT)
- U.Ok.: 6 p.m. (BST)
- Europe: 7 p.m. (CEST)
- Canada: 10 a.m. (PDT), 11 a.m. (MDT), 12 p.m. (CDT), 1 p.m. (EDT), 2 p.m. (ADT)
- India: 10.30 p.m. (IST)
- Singapore and China: The next day at 1 a.m.
- Australia: The next day at 1 a.m. (AWST), 2.30 a.m. (ACST), 3 a.m. (AEST)
- New Zealand: The next day at 5 a.m. (NZST)
Apple’s September occasions often final round an hour. If you wish to watch the iPhone occasion dwell we clarify watch the Apple Occasion in a separate article.
Will the iPhone occasion be dwell?
Apple hasn’t held a very dwell occasion since September 2019. As a substitute, it exhibits a prerecorded video on the time a dwell occasion can be and infrequently holds a small hands-on space to showcase the brand new merchandise. Gurman predicts that can as soon as once more be the case, with members of the press gathering at Apple Park to look at the identical video Apple will present to the remainder of the world.
What is going to Apple launch on the September occasion?
We count on the brand new iPhone 15 Professional and iPhone 15 Professional Max to be the celebrities of the occasion, intently adopted by the iPhone 15 and 15 Plus, however different new merchandise are additionally doubtless on the best way together with the Apple Watch Sequence 9 and Apple Watch Extremely 2. We may see a new iPad mini and the long-rumored AirPods Lite. We may see new Apple Earpods with USB-C substitute the Lightning variations.
On the iPhone occasion, Apple can be more likely to announce the date when it’s going to launch the brand new iOS 17 and watchOS 10 working programs, most probably just a few days after the occasion. We may get a obtain date for iPadOS 17, which is often launched similtaneously iOS, however typically the iPadOS launches a little bit later. Apple can be more likely to reveal when the following updates to tvOS and HomePod software program can be accessible.
On the 2022 iPhone 14 occasion we noticed Apple launch the iPhone 14 and 14 Plus, iPhone 14 Professional and Professional Max, Apple Watch Sequence 8, Apple Watch SE (2nd gen), Apple Watch Extremely, and AirPods Professional (2nd gen). That was plenty of new merchandise, we aren’t anticipating fairly a lot new {hardware} this September.
Right here’s all the things we count on from Apple’s September occasion:
iPhone 15, Plus, Professional, and Max (or possibly Extremely)
It appears like we’ll be getting 4 new iPhones this 12 months, an identical lineup to 2022, with a normal iPhone 15 and a bigger Plus mannequin and a extra superior iPhone 15 Professional and bigger Max. There are rumors that the Max may develop into the Extremely. The rumors counsel the Professional fashions are those getting the vast majority of the brand new options, as ordinary, though it might be the case that the Max-sized mannequin will get new options the Professional misses out on.
- iPhone 15: similar 6.1-inch show however with Dynamic Island, A16 processor, similar 6GB RAM however might undertake the LPDDR5 RAM, U2 chip, USB-C as an alternative of Lightning, mute change to develop into solid-state button, new inexperienced, yellow, and pink finishes.
- iPhone 15 Plus: similar 6.7-inch show however with Dynamic Island, A16 processor, similar 6GB RAM however might undertake the LPDDR5 RAM, U2 chip, USB-C as an alternative of Lightning, mute change to develop into solid-state button, new inexperienced, yellow, and pink finishes.
- iPhone 15 Professional: similar 6.1-inch show with ProMotion and Dynamic Island, slimmer bezels and rounded corners, A17 processor, 8GB RAM, U2 chip, USB-C as an alternative of Lightning, mute change to develop into solid-state button, new darkish purple end.
- iPhone 15 Professional Max (or Extremely): similar 6.7-inch show with ProMotion and Dynamic Island, slimmer bezels and rounded corners, A17 processor, 8GB RAM, U2 chip, USB-C as an alternative of Lightning, mute change to develop into solid-state button, new darkish purple end, periscope lens with 6x optical zoom, assist for 8K video recording.
Learn the most recent information in regards to the iPhone 15 sequence.
Apple Watch Sequence 9, Apple Watch Extremely
There’s a couple of Apple Watch within the pipeline, it appears. An Apple Watch 9 and a brand new Apple Watch Extremely are coming with a brand new chip, however not a lot else.
- Apple Watch 9: Similar 41mm and 45mm measurement, S9 chip, higher battery life.
- Apple Watch Extremely: Similar 49mm measurement, S9 chip, higher battery life.
Learn the most recent information in regards to the Apple Watch Sequence 9.

Foundry
iPad mini
This isn’t as sure because the iPhones and Watches, however we may see a brand new iPad mini launch on the September occasion, if we do right here’s what’s anticipated:
- iPad mini (seventh gen): A16 chip, elevated storage (we hope).
Learn the most recent information in regards to the iPad mini seventh gen.
AirPods
- The AirPods Max wants an replace.
- There are rumors about AirPods Lite, mentioned to be $99 earbuds from Apple.
We hope to see these on the September occasion.
Learn the most recent in regards to the new AirPods.
Launch dates
The next launch dates are doubtless if the iPhone 15 occasion is held on Tuesday, September 12, or Wednesday, September 13:
- Monday, September 18: Downloads start for iOS 17. When you do wish to replace your iPhone and you might be searching for recommendation on set up it learn: How one can replace iOS in your iPhone.
- Friday, September 15: iPhone 15 and new Apple Watch preorders start.
- Friday, September 22: iPhone 15 and new Apple Watch fashions can be found for buy.
Even with all these potential launches Apple gained’t be accomplished for the 12 months. There are rumors that Apple will launch a new M3 iMac and different Macs at an October occasion.