Google Glass for the enterprise (now canceled)
Google is infamous for launching new efforts after which shuttering them comparatively quickly after, and apparently, the corporate’s lack of dedication could have led to at least one Senior Director’s departure.
In 2023 alone, Google ended assist for varied companies and merchandise. On the tail finish of 2022, Stadia grew to become one of many darker shadows on the corporate’s behavior, with Google ending its cloud gaming service earlier than it reached its fifth birthday.
Resulting from “latest modifications” in management revolving round Google’s augmented actuality efforts, together with Google’s “unstable dedication and imaginative and prescient,” Mark Lucovsky has confirmed he’s leaving his place on the firm. Lucovsky was previously the Senior Director of Engineering liable for “OS and Software program Platform for AR and XR units.”
Google has been working within the augmented actuality sphere for fairly a while, with its first Google Glass product seeing the sunshine of day in 2013. Google ended shopper gross sales in 2015. And in 2023, the corporate ended gross sales for enterprise clients as nicely, after bringing the product again in 2017.
Mission Iris’s cancellation was apparently attributable to a number of components, together with Google’s lack of ability to return to phrases with an precise objective or design, main the crew behind the venture to maintain altering gears. Plus, the departure of Clay Favor, who had led Google’s AR efforts as much as that time and had been with the corporate for almost 20 years, didn’t assist.
