Learn how to Select an Ecommerce Template for Your Web site


When customers land on a web site, they type an opinion (often a robust one) inside the first 50 ms of publicity. The visible enchantment of a web site significantly influences first impressions.

What does this imply for a enterprise proprietor such as you?

It means you will have lower than a second to persuade your prospects that you’ve a reliable and skilled on-line retailer value shopping and shopping for from. Seems like a daunting job, no? However you’re in luck: there’s an Ecwid-approved shortcut!

With Ecwid, you possibly can select the excellent ecommerce web site template for your on-line retailer, and you’ll make fairly a first impression.

What Is an Ecommerce Template?

A template for an ecommerce web site (aka a procuring cart design template) is a pre-built and designed on-line retailer that enterprise homeowners can use and customise for their websites.

It’s a win-win for companies, as utilizing procuring cart templates is far more reasonably priced than hiring a net designer to create a complete new branded retailer from scratch.

An instance of an ecommerce web site template

In addition to being a cost-effective answer, utilizing an ecommerce template makes making a web site a breeze. Even when you’re a full beginner with none design or coding data, you possibly can simply make your individual web site with pre-built designs. And that saves time. Like, a lot of time.

Learn how to Select an Ecommerce Template for Your Website

Right here’s a guidelines for selecting the excellent ecommerce template for your small business:

  • Is it optimized for cellular?
  • Does it have a visually interesting, clear design?
  • Is it simple to navigate?
  • Does it load rapidly? (Test on totally different gadgets)
  • Does it have a easy checkout course of?
  • Do the product pages current your merchandise in the greatest manner?
  • Is it simple to customise?

Checked all of the containers? Seems to be such as you’ve obtained your self a top-level template for your web site!

Retailer measurement, area of interest, and finances are additionally vital components to take into account when selecting an ecommerce template. Some templates are higher suited to larger, marketplace-like web sites, whereas others are crafted with attire shops, eating places, or providers in thoughts.

There are even some free and superior ecommerce templates! Don’t simply select the first fairly template you see, evaluate totally different choices to see which one works greatest for your small business.

40+ Templates for Your Ecommerce Website

By now, you is perhaps questioning: “Does Ecwid have web site templates?” We certain do!

If you’re on the lookout for a free web site with built-in ecommerce templates, take into account signing up for Ecwid by Lightspeed. You’ll get entry to On the spot Website, a one-page web site with a built-in, customizable on-line retailer… And…you will have over 40 ecommerce templates and varied design choices to select from!

All of the themes are absolutely customizable: you possibly can edit texts, fonts, Name to Motion buttons, photos, colours, and layouts, everytime you need.

All of Ecwid’s themes match the necessities for procuring cart web site templates we’ve listed above, so you will have every part you could begin an on-line retailer, assured.

What Are Ecommerce Web site Examples?

Ecwid On the spot Website templates are designed with varied shops and providers in thoughts so that you could find the one that’s most related to your small business.

Let’s have a nearer take a look at some examples of ecommerce web site templates by Ecwid. (Click on “View demo web site” to see how the template appears to be like on a actual web site.)

Well being & Magnificence (View demo web site)

Electronics (View demo web site)

Residence (View demo web site)

Companies (View demo web site)

Artwork (View demo web site)

Jewellery (View demo web site)

These are only a few ecommerce templates for Ecwid On the spot Websites. ​​Wish to see extra templates? Create a free Ecwid account, then go to your Ecwid admin, Web site → Edit Website → Settings → Website Templates.

You may edit any template and make it distinctive to your retailer and model. Take a look at our Assist Heart for detailed directions on web site customizations.

Suggestions for Designing Your Ecwid Retailer

You’ve already chosen the excellent template, however nonetheless really feel like one thing is lacking? Not a downside! You may all the time proceed modifying the web site and enjoying round with it till you’re 100% happy. Listed below are a couple of concepts for creating your signature look on your Ecwid web site.

Use an Eye-Catching Cowl Picture or Video

A image is value a thousand phrases, so ensure that your picture portrays your model message:

  • Showcase your merchandise, share a image of your brick-and-mortar retailer or the faces behind your model
  • Use high-quality photos solely. Say no to blurry photos with poor lighting!
  • Select photos which can be at least 1400х1050px for the greatest match.

Displaying merchandise in motion or in use is all the time a win for a cowl picture

Use Flattering Typography

In addition to offering data, texts on your web site serve different functions. They assist ship your model message and identification. It’s not solely what you say, it’s the way you say it. Considerate typography can convey a message of “affordability,” “relatability,” or the rest you might wish to convey. It’s a delicate artwork, however one value studying.

Minimalistic fonts stability busy cowl photos

Comply with these easy practices to convey your model voice via typography:

  • Experiment with contrasts: for instance — use daring and cursive fonts or tall and quick ones
  • Mix serif and sans-serif fonts for readability
  • Use totally different fonts and  sizes for your headline and physique textual content
  • Follow 2-3 fonts to keep away from a cluttered look.

Listed below are 15 Excellent Font Pairings for Your Ecommerce Web site.

To select fonts for your cowl, open the Web site web page and click on “Edit Website.” Then go to Cowl & Headline → Design. There you’ll be capable of arrange fonts for your headline, description, and call-to-action button(s).

Pay Consideration to Class Photographs

If you will have a number of product classes in your retailer, pay shut consideration to the way you current them. Classes are an vital a part of profitable retailer navigation. You need prospects to navigate via your retailer and view vital sections.

Zealously Handmade makes use of the identical fashion for all class photos

Hold this in thoughts when selecting and establishing class photos:

  • Use giant photos to characterize your merchandise in the greatest manner
  • Hold proportions balanced to keep away from a messy look
  • Use the identical perspective, background, and mild for all class photos
  • Keep away from summary class photos. Follow photos which have direct which means to your classes however are distinguishable from each other.

You may unfold classes and show merchandise from these classes proper on the storefront web page. This structure works nice for:

  • cafes and eating places (it offers a menu-like storefront vibe).
  • on-line shops with small catalogs the place prospects can see all of your merchandise at as soon as.

By the manner, you can too conceal class photos. This manner, solely class names are displayed.

Select an Ecommerce Template Immediately

Making a stunning and skilled ecommerce web site is a piece of cake if you use predefined ecommerce templates. Why wait? Get your free on-line retailer with Ecwid at this time, and take your on-line retailer to the subsequent stage. We can solely think about the nice storefront you’ll make with a little bit of assist from Ecwid.

 

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