Peacock is attempting out a brand new technique to advertise its exhibits—posting full episodes on the favored short-form video app TikTok. As a primary for the corporate, episode one in every of “Killing It” Season 2 will probably be accessible to observe without spending a dime on TikTok, dad or mum firm NBCUniversal introduced Monday.
Beginning right now, viewers can discover the primary episode on Peacock’s TikTok account, which is damaged into 5 separate components. Every video is round three to eight minutes lengthy.
The transfer is actually fascinating given the present SAG/WGA strike, which has disrupted the manufacturing of many sequence and flicks. It’s probably Peacock’s hope that its new TikTok technique will carry new viewers to the sequence since stars are unable to totally promote their work to followers — apart from social media posts. Plus, it’s been a current development for TikTok customers to add full-length movies and exhibits.
The primary three episodes of “Killing It” are additionally accessible on YouTube, following an identical transfer made by competitor Paramount+. Peacock lately uploaded the second episode of Pete Davidson’s “Bupkis” on YouTube one month after it launched on the streaming service in Could.
“Killing It” stars “The Workplace” actor Craig Robinson as financial institution safety guard Craig Foster who has formidable plans to grow to be an entrepreneur. He then meets an Uber driver named Jillian (Claudia O’Doherty), who introduces him to the world of state-sponsored python searching. For some purpose, Foster thinks it is a nice approach to obtain his targets.
The second season continues Foster’s wild journey of snake-hunting and making money. Foster and Jillian personal a palmetto berry farm; nevertheless, human guests in addition to a snail infestation threaten to break their enterprise.
The eight-episode season premieres August 17 on Peacock.
